Meet the Team

Sarah Squire, Fundraising Consultant and Founding Director

Charity consultant Sarah has been a fundraiser for over two decades, including ten years as Founding Director and Lead Fundraising Consultant at Fundraising Consultants Ltd. Sarah started her charity career in 1997 with Tearfund, as their first ever Trust and Corporate Fundraiser. From starting out in trust fundraising, Sarah has worked across all the main income streams, including individual giving, major donors, legacies, trusts and corporates.

Over the past 20 years Sarah has helped raise millions of pounds for UK charities and CICs as an inhouse fundraiser, freelancer and fundraising consultant. These include Surrey’s leading youth charity Eikon, Cambridge-based medical research charity, Alzheimer’s Research UK, health charity Meningitis Now, and faith-based organisations that include Cambridge Community Church and Bible Society

With a degree in Modern Languages from the University of Bath, Sarah has always been interested in language as a communication tool, and this is what sparked her interest in fundraising. Sarah has a Postgraduate Diploma in Charity Marketing and Fundraising from Southbank University and Certificate in Philanthropic Fundraising Copywriting from the Institute of Sustainable Philanthropy.

Based in Chippenham, Wiltshire Sarah works with mainly charities in the South East and South West of England, as well as further afield. Current clients include Oxfordshire-based Christian charity, Innovista, the Royal Cornwall Museum and the Halow Project, a charity supporting learning-disabled young people across Surrey.

Sarah is an accredited trainer for C-Me and is passionate about using this tool to improve relationships with donors and funders.

Charmaine Farrugia, Charity Consultant and Director

Fundraising Consultant Charmaine has a 20-year track record of senior roles in the charity and public sectors, include a management role within Richmond Borough Council. Starting her career as a Social Worker, Charmaine also has a Masters in Youth and Community work. She has extensive experience in raising funds includes securing EU grants, statutory contracts, local and national funding and partnership sponsorship.

Charmaine’s specialist areas include trusts and grants, major gifts and impact measurement. She lives in Surrey and focuses much of her time on supporting charities in London and the South East. Charmaine joined the Fundraising Consultants team in 2019, after finishing a role as Head of Youth and Community Work with Surrey’s leading youth charity, Eikon.

Based in Surrey, Charmaine mostly works with charities in London, the South East and the South West. These include Brighton Youth Centre, international youth charity Ditch the Label and Red Horse Foundation, a small CIC supporting people from Bristol and across Gloucestershire who have been affected by trauma.

Ethan Kuhn, Fundraising Consultant

Ethan brings extensive fundraising and leadership experience, particularly in the area of education. A US national, Ethan has led fundraising programmes for educational institutions in the US and UK. The first of these roles was as Associate Director of Development & Alumni at The White Mountain School. He saw the School through the planning and ‘quiet stage’ of a $7 million fundraising campaign as campaign manager, launched the School’s international giving programme, and directed the Annual Fund and alumni programming. Most recently, Ethan served as the inaugural Director of Development at St Benet’s Hall, University of Oxford, where he was tasked with creating a comprehensive fundraising programme for the Hall. This involved a complete audit and rethink of the Hall’s existing programme and the development of a short, mid, and long-term strategy with the assistance of the St Benet’s Trust, the international advisory board, and collegiate and University leadership. Ethan is currently a trustee of his university fraternity’s alumni board and has served as a trustee or fundraising subcommittee member for multiple environmental and art charities.

With skills across al of the fundraising disciplines, Ethan particularly enjoys working with small charities and new start ups. His current clients include Brighton-based international youth charity Ditch the Label, and education charity Curriculum for Life. In addition to his work with Fundraising Consultants, Ethan is the Founder and Director of Granite Philanthropy.

Sean Tully, Charity Fundraising Consultant

Charity Consultant Sean is a Trusts and Foundations specialist with a successful career spanning almost 20 years across grant-making and Trust fundraising. With experience in a range of sectors including homelessness, refugees and asylum seekers, and Christian faith churches and charities, Sean brings a knowledgeable and personable approach to his consultancy work.

Sean splits his time between a part-time role as Trusts Manager with a national charity, regular delivery of training and webinars on the subject of church capital appeals and Trusts fundraising, and his own consultancy and freelance work in the East Midlands. He has held grant assessment roles with the National Lottery Community Fund, Comic Relief and the Armed Forces Benevolent Fund.

Joanna Brill, Coach and consultant

A professionally trained coach and trainer, Joanna joined the Fundraising Consultants team in 2020. Jo has over 10 years’ experience working with executive, business and life coaching clients from around the world. After a 10 year career as a marketing communications professional in telecoms and investment management she successfully certified as a coach and has run her own coaching practice since. Joanna brings her expertise in professional coaching to create new thinking and new approaches in the charity, social enterprise and community impact sector. With a background in Innovation and Development, Joanna  brings inspiration on what it takes to be a change-maker and leader. Her coaching focuses on potential, possibilities and innovation and equips charity leaders, fundraisers and teams to reach their potential and deliver exceptional results. With a passion for education, Jo is also chair of Engage,Excel, Enrich Academies Aldershot, Hampshire.

Caroline Dewfall – Qualified Coach and Fundraising Consultant

Caroline is passionate about supporting individuals and organisations to thrive and to achieve their full potential.

After a degree in psychology, Caroline ‘fell into’ a fundraising role, loved it and has now worked in the sector for 25 years. She spent 12 years in fundraising management / director level roles including at Cancer Research UK and the British Liver Trust, has managed all fundraising income streams and has enjoyed working as a consultant for the past nine years, supporting many small-medium sized charities with fundraising, strategic planning and training including Age UK Bath & North East Somerset, Lewis-Manning Hospice Care, National Osteoporosis Society, Children and Families Across Borders, Designability, Diverse Abilities, Florence Nightingale Foundation and the British Trust for Ornithology.

Caroline is qualified as a coach (with a diploma from the Coaching Academy) and finds the power of coaching very exciting and rewarding. She is available to support clients to focus on goals relating to increasing income, maximising performance, developing confidence and leadership skills, managing the process of change (especially pertinent due to the pandemic in terms of developing new models for service delivery or fundraising) and managing conflict. She is accredited in DISC profiling and enjoys using this tool with individuals or with teams to facilitate increased self-awareness / emotional intelligence and improved communication, teamwork and fulfilment in the workplace.

Tesni Daniel, Consultant and Individual Giving specialist

After gaining an MA in Victorian Literature, Tesni followed a career in direct marketing that eventually led her to focus on fundraising, a sector she found particularly interesting and fulfilling. She now has over 20 years’ experience of specialising in Individual Giving, encompassing data-driven fundraising programmes across all channels.

Her clients, many of whom she has worked with on numerous projects over the years, span a wide variety of causes, all requiring different strategic and practical approaches.

Tesni has undertaken numerous senior client-side interim roles in large charities including the National Trust and Mind and has also worked in senior client service roles on charity accounts in a variety of agencies in the South West. As a result, she is able to draw on a unique combination of perspectives to bring a fresh and innovative approach to every project.

As well as providing strategic consultancy, ranging from supporter journey planning to database migration, for a diverse range of large and medium sized charities such as Blue Cross, Wildfowl and Wetlands Trust (WWT) and Royal Osteoporosis Society, Tesni also regularly works with a number of very small charities, for example Reaching the Unreached of Rural India (RTU), as their ‘go to’ external resource.

Focusing on income generation with the best possible return on investment from very limited budgets and staff resources, Tesni provides ongoing expert input, planning, creating and implementing appeal and stewardship programmes, identifying new opportunities, helping to manage databases and websites – and generally being on hand to provide considered advice whenever it is required.


Lindy Burleigh, Trust Fundraising Specialist

Lindy is a trusts and foundations specialist, with 16 years of professional fundraising experience. Following a career in publishing, she chose to put her writing and communication skills to use in the not-for profit sector. Lindy started off with the literacy charity, Beanstalk, and went on to raise funds for a range of charities. In her last role as Senior Philanthropy Manager, Lindy led the trusts and foundations strategy and function at a women’s health charity, Wellbeing of Women, and worked with a portfolio of trusts and foundations, including the Garfield Weston Foundation, the James Tudor Foundation and the Burdett Trust for Nursing, to deliver improvements in women’s healthcare through funding medical research projects, education and training. Previously Lindy was Senior Development Manager at the National Army Museum and worked on a capital appeal to refurbish and update the museum. She established a trust fundraising income stream from scratch, securing six-figure grants from the City Bridge Trust, the Esmee Fairbairn Foundation and the Foyle Foundation. Lindy’s interest is in building long-term relationships with trusts and foundations to achieve sustainable income for not-for-profit organisations.

Anna Henry, Individual Giving Specialist

Anna is an individual giving and legacy fundraising specialist who has been working in the sector for over 10 years.

With a passion for delivering high quality supporter care including responsive and prompt donor care and stewardship, Anna has an enviable track record in new donor recruitment, retention and legacy fundraising. With expertise across a number of database systems, Anna loves nothing more than to help charities use data to communicate better, build stronger relationships and help donors feel valued and supported. Recent charities she has worked with include Bristol-based children’s continence charity ERIC. 

French-born Anna has a degree in Media Studies from the Ecole de Communication in Paris.