The fundraising case for support

6 common mistakes charities make For a small charity, writing a case for support can feel like a daunting task. Where do you start? What’s the process? What do you include? And, faced with competing priorities is it even worth doing? In short, yes. A case for support is an essential tool for effective fundraising.…

Horizon-scanning and why it’s essential

The charity and not-for-profit landscape is constantly changing. How much time do – and should – you invest in staying abreast of these changes? And will this help improve your fundraising performance? What does the future look like? https://publications.ncvo.org.uk/road-ahead-2020/ makes a good start at answering this question. For weeks this report has been on my…